Jameson 2012 St. Patrick's Day

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On 15 March 2012 Jameson announced this special edition bottle for St. Patrick’s Day 2012 which was 2nd in a series which run from 2010 until 2020 with the exception of 2011 and 2019.

Produced by designer Paul Daly, the bottle reflects the heritage of the brand on a date (17 March) which is celebrated internationally, said Jameson. Major activations run throughout March, raising awareness of the brand and the festive tradition of St. Patrick’s Day.

The bottle was inspired by illustrations from The Book of Kells, a famous medieval manuscript which is thought to be the muse of modern Celtic art. An important part of Irish history, the book remains in Dublin, the city of Jameson’s origin. Daly has modernized this design to create a contemporary bottle for the brand.

Content 70cl - volume 40%

€ 599.95 599.95 EUR € 599.95 VAT Included

€ 599.95 VAT Included

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    The company was founded in 1780 when John Jameson established the Bow Street Distillery in Dublin. Jameson was Scottish, a lawyer from Alloa who had married Margaret Haig, a sister of the brothers who founded the main Haig firms, and related to the Steins, a Scottish distilling family with interests in Dublin. In 1780 the Bow Street Distillery was producing about 30,000 gallons annually. By the turn of the 19th century, it was the second largest producer in Ireland and one of the largest in the world, producing 1,000,000 gallons annually. Dublin at the time was the centre of world whiskey production. It was the second most popular spirit in the world after rum and internationally Jameson had by 1805 become the world's number one whiskey. In 1966 John Jameson merged with Cork Distillers and John Powers to form the Irish Distillers Group. The New Midleton Distillery built by Irish Distillers produces most of the Irish whiskey sold in Ireland. In 1988 the Jameson brand was acquired by the French drinks conglomerate Pernod Ricard when it bought Irish Distillers. Originally one of the six main Dublin Whiskeys, Jameson is now distilled in Cork. The old Jameson Distillery now serves as a museum.
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